A degree in Physics and a career across Market Research, Insight and Marketing - I am an Insight and Stats consultant based in Northumberland.
I have >15 years' experience working with some of the UK’s biggest organisations including Co-op Food, Nationwide Building Society, Shop Direct, Institute of Mechanical Engineers as well as many Market Research agencies here in the North East of England and around the world.
I have a scientific background and believe marketing and market research should be approached in the same manner – observe and experiment, test and learn.
Outside of my consultancy most of my time is taken up playing with my two young daughters. When I get the opportunity I love riding my bike, open water swimming, following Newcastle United and brewing my own booze.
I'm a parish councillor for the village of Stocksfield, a Board Director of the Tyne Rivers Trust and Chair of River Catchment Services LTD.
I also run a bike business - Stocksfield Cycles.